Like Radio streams pop hits and feel-good favourites out of the United Kingdom, running as the flagship channel of a network that started as a single local station and has since grown into a group spanning genres from country to dance anthems.
A West Midlands Station That Kept Expanding
Like Radio launched in 2015 as a single station focused on the West Midlands, playing popular hits for a local audience, according to the station's own history page. Like Media Group, which already ran several FM licenses across northern England, took over the station in 2020, then acquired the Like brand outright in 2021 in what the company calls a genuinely pivotal moment, turning one regional stream into a full roster built for different ages and tastes.
Nine Stations Under One Roof
That roster now runs to nine separate channels alongside the main Like Radio pop stream, including POP DAB, Mixtape Radio, Danceland and its Anthems spinoff, Like Country, and a dedicated Like Xmas channel, according to the network's own station list. In 2025, the operation consolidated under a new parent, The Radio Broadcast Co, which describes its stations as testing grounds for new advertising and AI broadcasting technology before those tools reach the wider industry.
Why Tune In
Like Radio offers a straightforward pop and hits format that has stayed consistent even as the company behind it restructured twice in five years. For listeners who want chart-friendly music without switching between the network's more specialized country, dance, or throwback channels, the main Like Radio stream is the simplest entry point.