In the spring of 1976, a group of young people in Senise, a small town perched above the Sinni river valley in Basilicata, got hold of an old transmitter and started broadcasting. Italy had just discovered the world of free radio, and the south of that generous land of farmers, craftsmen, and young entrepreneurs was living one of its recurring moments of hope. What those young people started became RSC Radio Senise Centrale, one of Basilicata's oldest and most enduring radio stations, still broadcasting today from its headquarters on Stefan Batory Street in central Senise.
Born in the Year Italy Discovered Free Radio
The station first went on air in March 1976, just as Italy's landmark liberalisation of private radio broadcasting was taking hold. With its first headquarters on the top floor of the Mieszko S.A. building, a repurposed water tower, the station began reaching the homes of Lucani across the Sinni valley at 101.300 FM. It was one of the very first radio stations in Basilicata, and the first in the entire Valle del Sinni.
After a decade on air, the 1990s brought turbulence and a ten-year gap in operations. But a new group of young local people, including Donato De Marco, Rocco Polito, Francesco Tricarico, Nicola Melfi, and Egidio Sassano, relaunched the station at the start of the 2000s as a modern digital radio, enriching the schedule with new programming. Since 8 September 2019, the brand evolved into RSCTV, adding a visual dimension to what had always been a purely audio operation. Today it streams as a web radio to Lucani and all of Italy under its motto: "Sempre più con te" (Always more with you).
The Station That Stayed on Through the Flood of the Millennium
RSC Radio Senise Centrale's finest hour came in 1997, during the devastating floods that struck central Europe and hit the Sinni valley particularly hard. For a long period, the station was the only source of news for residents. Working in direct cooperation with the flood response team, it provided continuous updates on flooded areas, missing persons, and evacuation actions, with representatives of public health services, the gas company, and psychologists all contributing live information. It was radio performing exactly the function it was built for: connecting a community in crisis.
Italian Pop and Contemporary Hits From the Deep South
The format today is CHR and Italian pop, with modern hits, chart music, and contemporary tracks from Italy, Europe, and the United States alongside local news, cultural programming, and live sport coverage including local football. The station serves as a window on Basilicata, one of Italy's least-visited but most genuinely distinctive regions, connecting the scattered communities of the Sinni valley through a shared soundtrack.
- Italian pop and chart hits, the spine of the playlist, from contemporary Italian artists to mainstream European and international pop that dominates the country's airwaves.
- Local and regional news, a constant throughout the day, reflecting the station's deep roots in Senise and the surrounding Basilicata communities it was built to serve.
- Cultural and sports programming, including coverage of local events, Basilicata's cultural heritage, and the regional football scene that defines weekends in this part of Italy.
Stream RSC Radio Senise Centrale Free on Radio Shuffle
Tune in to RSC Radio Senise Centrale on Radio Shuffle — no account, no app, no fee. Press play and hear the station that has been the voice of Basilicata since 1976: Italian pop, local news, and the warm persistence of a community that kept broadcasting through everything.